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In a world grappling with sleep issues, South Korean startup Munice presents a game-changing solution – the Miracle Night app. This innovative digital sleeping pill, backed by neuroscience and cutting-edge technology, pledges to revolutionize the way we sleep. Catering to the rising demand for effective sleep solutions, Miracle Night offers a personalized approach to combat sleep-related problems.
Sleep problems affect over 5 billion people worldwide, highlighting the need for more effective and scientifically validated solutions. Munice’s founder, Shawny, initiated the development of Miracle Night after personally experiencing insomnia during depression. Collaborating with Yonsei University‘s esteemed lab, the team uncovered that specific sound frequencies induce deep sleep by smoothing brain waves.
Described as a customizable digital sleeping pill, Miracle Night utilizes over 80 parameters to tailor sounds for optimal effectiveness. Unlike traditional sleeping pills, it’s non-toxic and accessible on-demand, eliminating the need for expensive clinic visits. Since its launch in May last year, the app has seen remarkable growth, with a monthly increase of 33%.
Munice is strategically targeting students with Miracle Night, signing MoUs with 15 universities in South Korea. Focusing on the expanding wellness and mindfulness market, the startup aims to provide sleep solutions to students in partnership with institutions like George Mason University and the University of California, Santa Barbara.
Miracle Night stands out due to its scientific backing and personalization. Unlike YouTube sleep channels or random sleep sounds, it has undergone clinical trials, significantly increasing deep sleep ratios. The app considers various factors affecting sleep quality, delivering a personalized experience by continuously fine-tuning the algorithm with user data.
Recognizing its potential, Miracle Night secured $900,000 in funding from reputable investors. With a vision to make quality sleep accessible globally, Munice aims to position Miracle Night as a leader in the sleep solutions market. As sleep remains a universal challenge, Miracle Night’s innovative approach holds promise in redefining sleep habits and enhancing overall well-being worldwide.
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