Taiwan’s KKday Secures US$70 M to Fuel Expansion and Enhance Travel Offerings

Taipei-based travel experience platform KKday has secured approximately US$70 million in funding to support its growth and global expansion. The round saw participation from both new and existing investors, including Cool Japan Fund, Taiwan’s National Development Fund, ZUU & De Capital Fund, CHBVC, and Darwin Ventures. Additionally, the company obtained credit lines from several financial institutions.

As a leading e-commerce platform for tours, activities, and experiences, KKday aims to leverage this funding to accelerate its expansion plans and enhance its offerings in the competitive travel industry.

KKday plans to strategically deploy the raised funds to fuel its expansion across the Asia-Pacific region, focusing on mergers and acquisitions. A large portion of the investment will be directed towards enhancing technological capabilities, with particular emphasis on artificial intelligence and research initiatives. Additionally, the company aims to attract top talent across key markets to support its growth ambitions.

The platform has seen a strong rebound in travel demand, with monthly Gross Merchandise Value (GMV) hitting record highs, driven by both domestic and international travelers. This growth is complemented by KKday’s effective customer acquisition cost controls, which have helped the company maintain a competitive edge in the dynamic travel market.

Founded in 2015, KKday offers a vast selection of over 350,000 curated travel experiences in 92 countries. The company’s platform provides users access to various lifestyle activities, ranging from local theme parks and top-tier restaurants to multi-day hiking trips and staycations. With offices in 11 Asia-Pacific cities, including Hong Kong, Singapore, and Japan, KKday serves millions of users globally.

The company is also focusing on strengthening its presence in Japan, recognizing the country’s position as a top travel destination in Asia. KKday has partnered with Jalan, Japan’s largest accommodation booking platform, to offer users direct access to nearly 10,000 accommodations. Furthermore, its collaboration with Tabelog, Japan’s leading restaurant review platform, allows KKday users to book reservations at over 42,000 popular restaurants, enhancing their travel experiences. 

KKday employs over 1,000 people across 11 offices located in major cities throughout the Asia-Pacific region, such as Taiwan, Hong Kong, Korea, Japan, Singapore, Malaysia, Vietnam, Thailand, the Philippines, Shanghai, and Australia. This extensive presence allows the company to efficiently manage its operations while serving millions of users seeking a variety of travel experiences. In addition, KKday has implemented a digital ticketing system at Japan’s Nikko Toshogu Shrine, improving both visitor experiences and operational processes at this renowned historical location.

In the B2B space, KKday’s platform “rezio” equips local experience providers with advanced tools for managing inventory in real-time and implementing dynamic pricing, boosting both operational efficiency and profitability. The company has also expanded its supplier network by forming integrations with major global platforms, including Google Things to Do, Viator, GetYourGuide, and Agoda. These strategic partnerships help broaden KKday’s global reach and diversify its offerings, reinforcing its dedication to delivering a seamless and enriching travel experience for both suppliers and customers.